Apple’s highly anticipated "Glowtime" event is just hours away, scheduled for 10 a.m. PT, and all signs point to the unveiling of the iPhone 16. Apple will hold its launch event at Apple Park on September 9 at 10 a.m. PT, with the phones expected to go on sale shortly afterwards. If past trends continue, the iPhone 16 could be available for preorder on Friday, September 13, with a potential release date of Friday, September 20. For reference, the iPhone 13 preorders began on September 17, with the phones officially available a week later. As always, Apple enthusiasts are eager to see what innovations the tech giant has in store. Rumours suggest an upgraded iPhone featuring larger displays, enhanced cameras, and advanced AI capabilities.
Major iPhone 16 Upgrades Expected

Apple is expected to introduce its iPhone 16 series at the upcoming event, with a particular focus on its AI platform, called Apple Intelligence. This cutting-edge feature has already been previewed in the developer beta for iOS 18.1 on last year's iPhone 15 Pro, but it’s anticipated to play a larger role in the iPhone 16 lineup. Along with AI enhancements, significant hardware improvements, including better cameras and larger displays, are also expected. There are, however, reports that some Apple Intelligence features, such as integration with tools like ChatGPT, might not be fully available at launch and could be introduced later. As rival companies like Samsung and Google advance their AI offerings, Apple is positioning itself to stay competitive by enhancing how users interact with their phones.
While AI might be a big talking point, the iPhone 16 series is expected to offer more than just software upgrades. Apple is also rumoured to be releasing new colours, introducing upgraded cameras, and offering larger screens for select models. Although the iPhone 16 lineup may offer only incremental upgrades compared to the iPhone 15, these enhancements still promise to elevate the user experience. Apple's annual fall event, dubbed "Glowtime," will take place at 10 a.m. PT, and here's a look at the most reliable rumours surrounding the iPhone 16 launch.
Design Rumors for the iPhone 16

Rumours of larger screens for the iPhone 16 are swirling, with reports suggesting that some models may feature thinner bezels. According to a report from The Elec, certain models in the iPhone 16 lineup could see a reduction in bezel size thanks to new screen technology, allowing for a larger display area without increasing the overall size of the device. However, it’s unclear exactly which models will benefit from this improvement.
Historically, Apple has reserved major display upgrades for its Pro line before eventually introducing them to more affordable models. This latest development in display technology could be one such enhancement, offering slimmer bezels and a sleeker design.
The End of the iPhone Plus?

The iPhone 16 Plus could mark the end of the larger-screen regular iPhone model. According to industry analysts Ming-Chi Kuo and Jeff Pu, Apple plans to phase out the Plus model after this year. Instead, the company is reportedly developing an ultra-slim premium model, which could debut as the iPhone 17 Slim. This move is part of Apple’s strategy to revamp its product lineup with more innovative and differentiated offerings.
What Colors Can We Expect?

Apple analyst Ming-Chi Kuo has also shared insights into the potential colour options for the iPhone 16 series. Kuo suggests that the blue colour option from the iPhone 15 Pro will be replaced by a new rose colour, which will be available on the iPhone 16 Pro and iPhone 16 Pro Max. Additionally, the standard iPhone 16 and iPhone 16 Plus will come in white, replacing the previous yellow model.
Rumoured Color Options for the iPhone 16 Series:
- iPhone 16: Black, blue, green, pink, white
- iPhone 16 Plus: Black, blue, green, pink, white
- iPhone 16 Pro: Black, natural, pink, and white titanium finishes
- iPhone 16 Pro Max: Black, natural, pink, and white titanium finishes
Bigger Screens on the iPhone 16 Pro Models?

Since 2020, Apple has kept consistent screen sizes for its Pro and Pro Max models, but that could change with the iPhone 16 Pro. Display analyst Ross Young has speculated that the iPhone 16 Pro will feature a larger 6.3-inch screen, while the iPhone 16 Pro Max will get a 6.9-inch display. If true, this would represent a significant change from the previous 6.1-inch and 6.7-inch Pro and Pro Max screen sizes.
The standard iPhone 16 and iPhone 16 Plus models, however, are expected to maintain their 6.1-inch and 6.7-inch displays, continuing Apple's trend of distinguishing between its regular and Pro models.
iPhone 16 Screen Sizes (Rumored):
- iPhone 16: 6.1 inches
- iPhone 16 Plus: 6.7 inches
- iPhone 16 Pro: 6.3 inches
- iPhone 16 Pro Max: 6.9 inches
In addition, reports suggest Apple may introduce a more power-efficient screen using Samsung’s M14 material, which could make the iPhone 16 Pro models even more energy-efficient than their predecessors.
The Growing Role of AI in the iPhone 16

AI is a hot topic in the tech world, and Apple isn’t being left behind. During the 2024 Worldwide Developers Conference, Apple revealed its new AI push, branded as Apple Intelligence. This AI platform will be fully integrated into the iPhone 16, offering features like ChatGPT-powered tools for rewriting and proofreading text, enhanced Siri capabilities, and new options for generating images and emojis.
All iPhone 16 models are expected to come with these AI-powered tools, further bridging the gap between Apple and its competitors in the AI space.
Among the rumoured new features is the potential introduction of a Capture Button, which could revolutionize how users take photos and videos on the iPhone 16. This pressure-sensitive button is expected to offer various functions based on the force applied—light presses could focus, while hard presses might capture an image or video. The button could also support swipe gestures for additional functionality.
Enhanced Camera Features and A18 Chipset Across All Models

Apple is also likely to upgrade the camera on the iPhone 16 Pro and Pro Max. Notably, both models may come equipped with a 5x telephoto lens, a feature that was previously only available on the iPhone 15 Pro Max. The inclusion of this feature on both Pro models would allow users to capture even more detailed photos, adding to the growing list of camera enhancements.
Unlike previous years, when only the Pro models received the latest chip, all iPhone 16 models are rumoured to feature the A18 series chip. This next-generation chipset will be based on TSMC's advanced 3-nanometer process, promising improved performance and efficiency across the entire lineup.
Conclusion
As the clock ticks down to the iPhone 16’s debut, expectations are high for Apple’s latest innovations. From larger screens to AI integration and upgraded cameras, the iPhone 16 promises to bring a host of exciting new features. While some elements, like foldable screens, may still be a few years away, the iPhone 16 will undoubtedly solidify Apple's position in the tech landscape.
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